Choosing the right digital signage tech may seem like a complicated task, but not with our list of the most common mistakes that you can avoid. Have a quick look and don’t spend a penny on low-quality hardware or software while choosing the new digital signage technology.
Kitcast Explains
We know how hard it can be to build a coherent marketing strategy, or understand what your customers really need, or even to set up your advertising correctly. No worries, we’ve got you covered with our Kitcast Explains category. Here you can find everything: from practical design solutions to digital signage tips. Every week we publish articles that bring you the real value. We want to educate, hint and promote the best digital signage practices, and we want you to enjoy every bit of it.
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7 Tips on Delivering Your Brand’s Message
The brand message architecture may seem hard, but we can help you with that. We’ve prepared a comprehensive guide with all the ins and outs of brand message crafting. Learn how actually to deliver, not just shout in an empty room.
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A Checklist for a Successful DOOH Marketing Campaign
Whether you’re lost in the woods of DOOH marketing or just want to check on every aspect of your future campaign, we’ve got you covered. Go through our ultimate checklist and make sure that you did everything right before you push the button and run the campaign.
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Infographic: The Evolution of the Out-Of-Home Media
The out-of-home media as we know it has a long history that dates back to the times before the terms advertising and media meant anything for the marketing teams. Long before marketing teams even existed, actually. The following infographic illustrates 5 steps of DOOH evolution. We tried to step away from the conventional timeline of billboards’ invention: looked deep into the centuries and found the true meaning of the out-of-home advertising. Hop on board and let the journey begin!
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Tips Of The Week: 7 Ways to improve inclusion with digital signage
Here’s how you can improve the accessibility of your content with the digital signage solutions. Improve your business inclusiveness.
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What You Can Learn From These Digital Signage Campaigns
Let’s have a look back at the digital signage campaign examples that can inspire you and bring your marketing campaign to an entirely new level. Running a decent marketing campaign can be tough, especially if you’re new to technologies. That’s why we genuinely believe that digital signage can become your best bet when it comes to a viral and successful marketing campaign. Wondering how you can run a truly great one?
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Infographic: The House Digital Signage Built
Digital signage is one of the most versatile tools when it comes to marketing communication and audience engagement. “The House Digital Signage Built” infographic demonstrates how easily visual tech solutions can turn every floor a regular business center into a smart-hub: from retail stores to offices and cafes. This infographic will be interesting for the curious minds merely acquainted with digital signage as well as for professionals and market leaders.
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5 Technologies That Will Boost Your Retail Marketing
We reviewed the current retail marketing trends and decided to introduce you to the most efficient technologies that can bring the desired boost to your in-store marketing. When it comes to retail marketing, people tend to forget that technology can be their best friend. If you choose the right retail marketing strategies and support it with the latest market technologies, you’ll be able to deliver excellent results. Your business can be more efficient than you think, and we know how you can achieve that.
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5 Mistakes to Avoid If You Use Videos for Digital Signage
We’ve analyzed the digital signage video content market and highlighted the most popular mistakes that you should never make to stay successful.
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Tips of the Week: 7 Things Buzzfeed Teaches Us About Native Advertising
It’s time to break down the native advertising best practices and see how Buzzfeed content marketing team sets the bar for the sponsored content trends. Native advertising can benefit your brand if you do it right; let’s see how you can do it right.