Meet our thoughts on the competition, progress, and the role of digital signage advertising in it. Our today’s post will cover one particular case of competition on the market of digital out-of-home advertising and how this competition helped two companies to gain some traction and give a boost to their progress.
Kitcast Explains
We know how hard it can be to build a coherent marketing strategy, or understand what your customers really need, or even to set up your advertising correctly. No worries, we’ve got you covered with our Kitcast Explains category. Here you can find everything: from practical design solutions to digital signage tips. Every week we publish articles that bring you the real value. We want to educate, hint and promote the best digital signage practices, and we want you to enjoy every bit of it.
-
-
8 Essential Steps of Building a Successful Sales Pipeline
Previously, in our article we’ve discussed what a sales pipeline is and why you need it. There are no universal recipes on building a sales pipeline that is 100% effective. But we’ve compiled the most essential steps into this useful infographic.
-
“It’s Just a Screen, Right?“: What You Get Wrong About Digital Signage
Learn the common digital signage mistakes about the benefits of the digital signage tech and system’s use cases. We’re busting the myths that you may have heard about the signage usage. It’s always a bit scary to try out the new technology for business purposes, especially when it comes to complex digital systems. We understand that some of our readers may have been having the wrong impression on what is digital signage is and what are the benefits of digital signage. This is the reason why we’ve prepared this post with the comprehensive myth-busting to destroy every doubt that you may have regarding the signage hardware and software. Meet our…
-
How To Add Value To Your Cars Using Digital Signage
Back to you with the latest automotive industry guide on the digital signage solutions for cars. Here you’ll find our ideas on how car digital signage can help you grow your automotive business and why you should go for it. Bringing you the insights on the auto digital signage without the need for additional research — straight talk with practical advice.
-
5 Mistakes to Avoid in Choosing the Digital Signage Tech
Choosing the right digital signage tech may seem like a complicated task, but not with our list of the most common mistakes that you can avoid. Have a quick look and don’t spend a penny on low-quality hardware or software while choosing the new digital signage technology.
-
7 Tips on Delivering Your Brand’s Message
The brand message architecture may seem hard, but we can help you with that. We’ve prepared a comprehensive guide with all the ins and outs of brand message crafting. Learn how actually to deliver, not just shout in an empty room.
-
A Checklist for a Successful DOOH Marketing Campaign
Whether you’re lost in the woods of DOOH marketing or just want to check on every aspect of your future campaign, we’ve got you covered. Go through our ultimate checklist and make sure that you did everything right before you push the button and run the campaign.
-
Infographic: The Evolution of the Out-Of-Home Media
The out-of-home media as we know it has a long history that dates back to the times before the terms advertising and media meant anything for the marketing teams. Long before marketing teams even existed, actually. The following infographic illustrates 5 steps of DOOH evolution. We tried to step away from the conventional timeline of billboards’ invention: looked deep into the centuries and found the true meaning of the out-of-home advertising. Hop on board and let the journey begin!
-
Tips Of The Week: 7 Ways to improve inclusion with digital signage
Here’s how you can improve the accessibility of your content with the digital signage solutions. Improve your business inclusiveness.
-
What You Can Learn From These Digital Signage Campaigns
Let’s have a look back at the digital signage campaign examples that can inspire you and bring your marketing campaign to an entirely new level. Running a decent marketing campaign can be tough, especially if you’re new to technologies. That’s why we genuinely believe that digital signage can become your best bet when it comes to a viral and successful marketing campaign. Wondering how you can run a truly great one?
