Marketing your brand with paper-based ads feels more and more like a cry from the stone age. Every aspect of our lives becomes digitized lately, and no wonder that the marketing and advertising industries are disrupted and positively affected by Digital Out of Home (DOOH) technologies.
Kitcast Explains
We know how hard it can be to build a coherent marketing strategy, or understand what your customers really need, or even to set up your advertising correctly. No worries, we’ve got you covered with our Kitcast Explains category. Here you can find everything: from practical design solutions to digital signage tips. Every week we publish articles that bring you the real value. We want to educate, hint and promote the best digital signage practices, and we want you to enjoy every bit of it.
-
-
Your DS Software Matters More Than you Think
The future success of your digital signage marketing campaign depends on what kind of signage software you choose. Of course, it also depends on the content you produce, but sometimes the limitations of DS software may not give you enough space for creativity.
-
What are the Benefits of Installing DS in my Beauty Salon?
A beauty salon is a complicated business to run. You’ve got to excite your clients and keep them happy with what they see in the mirror after their visit. Even though it’s an industry where the final result says it all, you’ve got to put enormous efforts in your beauty shop or hair salon advertising.
-
5 Mistakes to Avoid When Installing Digital Signage in a Hospital
The global digitalization is entering literally every niche today, and it would be so weird not to disrupt the healthcare and make it more interactive and convenient. Patients want to be guided through every step of their healthcare journey, but it doesn’t mean that you’ve got to hire dozens of receptionists and other employees. An ultimate solution for this would be the healthcare digital signage, and today, we’ll explain how to try it yourself and not make the most popular mistakes of applying the signage technology.
-
Tips of The Week: Why Using Digital Signage at PoS is a Great Idea
There are plenty of options you may consider to drive more sales and get more profit. We genuinely believe that advanced technologies are essential for you if you aim for real success. Among the most popular tech improvements that can help you change the PoS experience of your customers is digital signage.
-
5 Mistakes in Upselling you Should Avoid
It’s crucial to remember that upselling is one of the essential elements of any business dealing with retail orders. When your customers are in the process of check-out or have already decided what product they need, you’ve got a small window of opportunity to upsell something.
-
5 Ways to Persuade a Customer Before the Test Drive
When your customer takes the car for a test drive, consider your deal is at the finish line. It’s the ‘grand finale’ that your sales manager worked so hard for. But did you know that you can help your dealership managers to sell cars faster and boost your revenue? It’s simple; all you need to do is to work on your pre-sale process. Did you know that more than 67% of the car buyers consider the test-drive an essential thing affecting their final decision?
-
How to: Scale Your Business with Digital Signage
The digital signage industry is conquering the advertising market, and experts estimate the growth by 10+ billion by the year 2023. This enormous popularity of business display boards makes sense. This technology can be used in any business and disrupt any niche you use it in.
-
How to: Improve Your Shuttle Service Marketing
While running your shuttle business, you’ve got to take care of small details and significant logistic issues. However, you should always have enough time and resources for marketing.
-
Tips Of The Week: Boost Your Airbnb Guests’ Experience
‘Live like a local’ — that’s the approach that Airbnb is advertising for many years now. The goal is to help travelers feel like they’re home wherever they go. As a host, you have to work hard to improve your guests’ stay, and modern technology can help you with that in many ways.
